Focus
Brand Management
Analyzed consumer behavior and implemented tailored marketing campaigns at El Leon, LLC, transforming the venue into a top destination. Consistently attracted new audiences while retaining loyal customers, enhancing overall event engagement and brand reputation.
Partnerships
Coordinated live entertainment and leveraged digital marketing strategies at El Leon, LLC, driving an 11% increase in foot traffic and strengthening customer engagement. Contributed to consistent year-over-year growth through strategic partnerships and strong client relationship management.
Team Collaboration
Team Collaboration
Managed event promotions and social media campaigns for El Leon, LLC, showcasing the venue’s vibrant nightlife experience. Implemented targeted advertising and data-driven strategies that enhanced customer engagement and contributed to a revenue increase from $1M to approximately $1.3M annually.
@leonardos_HP
Focus
Influencer Marketing
Collaborated with influencers and beauty professionals to increase brand awareness and position MyPerfectBrows as a trusted name in the beauty industry. Developed influencer partnerships and curated content campaigns, achieving a 47% boost in Instagram engagement and expanding reach to new audiences.
Brand and Product Management
Contributed to product positioning and brand storytelling by analyzing customer insights and market trends. Refined product messaging and coordinated campaigns for new launches, supporting a 17% increase in direct online sales and enhancing customer retention through consistent branding.
Social Media Manager
Social Media Manager
Social Media Manager
Managed multi-platform campaigns across Instagram, Facebook, and TikTok, ensuring alignment with brand identity and audience expectations. Implemented data-driven strategies—including SEO, PPC, and targeted social ads—to grow Instagram following by 4,850+ followers in six months and increase average engagement rates by 18%.
Content Creator
Social Media Manager
Social Media Manager
Produced engaging Instagram and TikTok content that reached 12.1K views on a single post within the first week, driving brand visibility and audience interaction while supporting overall social media growth milestones.
@myperfectbrows
Focus
Social Media Content Creator
User Acquisition + Incentive Program Coordinator
Influencer Recruiter + Partnership Manager
Produced and launched 15+ short-form videos educating users on how to send money via the Sendwave app. Increased social media engagement (views, likes, shares) through creative and informative content. Applied data-driven content strategies to optimize performance and drive app adoption.
Influencer Recruiter + Partnership Manager
User Acquisition + Incentive Program Coordinator
Influencer Recruiter + Partnership Manager
Identified, recruited, and managed influencers with high follower counts to expand brand reach. Coordinated influencer campaigns that increased brand awareness and encouraged app downloads. Leveraged partnerships to create authentic content aligned with user interests and platform messaging.
User Acquisition + Incentive Program Coordinator
User Acquisition + Incentive Program Coordinator
User Acquisition + Incentive Program Coordinator
Designed and implemented referral and sign-up incentives, focusing on commission-based growth strategies. Drove increase in new user registrations by 89+ users within two months through targeted campaigns. Monitored and optimized incentive programs to maximize ROI and user retention.